Measuring quality of mediated social communication
conference paper
We recently developed the Holistic Social Presence Questionnaire (HSPQ) to measure the quality of mediated social communication experiences. Initial research confirmed the content and face validity of the HSPQ. This study investigates the convergent validity and sensitivity of the HSPQ. Participants completed a decision-making task in groups, using either Microsoft Teams or Mibo to communicate. Upon completing the task, participants rated items from the HSPQ and the validated Networked Minds Questionnaire (NMQ). We expected that Mibo would induce a stronger sense of social presence than MS Teams, since it involves self-movement, orientation, group-forming and spatial audio. The HSPQ showed convergent validity with the NMQ: the ratings on both questionnaires were significantly correlated. However, both the NMQ and HSPQ indicated that participants experienced no significant difference in social presence between both conditions. Hence, further research involving a more immersive communication tool that induces a stronger sense of social presence is needed to assess the sensitivity of the HSPQ.
TNO Identifier
967607
ISBN
978-1-7923-8989-4
Publisher
AHFE International
Source title
Human Interaction & Emerging Technologies (IHIET-AI 2022): Artificial Intelligence & Future Applications: Proceedings of the 2nd International Conference on Human Interaction and Emerging Technologies: Future Applications (IHIET – AI 2020), April 23-25, 2020, Lausanne, Switzerland
Editor(s)
Ahram, T.
Taiar, R.
Taiar, R.