Modeling and validation of biased human trust
conference paper
When considering intelligent agents that interact with humans, having an idea of the trust levels of the human, for example in other agents or services, can be of great importance. Most models of human trust that exist, are based on some rationality assumption, and biased behavior is not represented, whereas a vast literature in Cognitive and Social Sciences indicates that humans often exhibit non-rational, biased behavior with respect to trust. This paper reports how some variations of biased human trust models have been designed, analyzed and validated against empirical data. The results show that such biased trust models are able to predict human trust significantly better. © 2011 IEEE.
Topics
TNO Identifier
442956
ISBN
9780769545134
Article nr.
6040787
Source title
2011 IEEE/WIC/ACM International Conference on Intelligent Agent Technology, IAT 2011, 22 August 2011 through 27 August 2011, Lyon. Conference code: 87129
Pages
256-263
Files
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