Impact of Social Media on TV Content Consumption: New Market Strategies, Scenarios and Trends

Title

Impact of Social Media on TV Content Consumption: New Market Strategies, Scenarios and Trends

 Author

Montagud, M.
Boronat, F.
García-Pineda, M.
Niamut, O.A.

Publication year

2015

 Abstract

The mass adoption of Social Media together with the proliferation and widely usage of multi-connected companion devices have tremendously transformed the TV/video consumption paradigm, opening the door to a new range of possibilities. This Special Issue has aimed at analyzing, from different point of views, the impact of Social Media and social interaction tools on the TV/video consumption area. The targeted topics of this Special Issue and a general overview of the accepted articles are provided in this Guest Editorial

 Subject

ICT
NTW - Networks
TS - Technical Sciences
Networked Information
Telecommunication
Industrial Innovation
Social Media
Social Televion
Multi-Screen Scenarios
Interactive Systems
Personalization
Content Management
Context-Aware Systems
Recommendation Systems
Media Synchronization

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http://resolver.tudelft.nl/uuid:f4de08b8-5f0e-4056-a9b0-d3934d8abd80

 TNO identifier

536064

 Source

IEEE Computer Society Special Technical Community on Social Networking, 3 (2)

 Document type

article
Files
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